In this paper I describe the design decisions behind our AI project carried out for Polaris Media and discuss the significance of user trust and explainability in ensuring successful AI adoption. The paper is due to be published by Springer and will be presented at the upcoming 2024 AIGA Conference in Cambridge (UK) .

AI technologies manifest themselves through services that are quite familiar in everyday life, such as digital assistants or e-commerce recommendation engines. Less obvious is the ripple effect they have on firms’ ecosystems and processes. Service designers can play a key role in building the new systems needed for the ‘intelligent economy’.

There´s an estimated funding gap of £22billion. Some of that (problem) is because the data being held around these companies has become extremely complex.

Navigating complex user needs relating to information-seeking and knowledge-building tasks can be daunting. However, by employing artificial intelligence (AI), in either its traditional or generative form, we can create experiences that significantly improve the way people find and make sense of information online.

Good facilitation is a pivotal skill in client engagements at IBM. Both art and science, it helps teams in a workshop navigate the unknowns of a project, encourage new ideas, evaluate options critically, align understanding, and converge on opportunities.

I’m drawing on the making Vs milking distinction, as outlined by INSEAD researchers, to explore how different Ai use cases can serve either of these competitive strategies.

Data privacy has transformed from a niche concern to a global imperative, with a striking 76% of consumers stating they would refrain from purchasing online if their data are mishandled. In this piece I unpack the design principles underpinning modern Privacy Experiences (PXs).

I carried out an experiment with dfferent AI tools to test their potential to support product development tasks. The results have been published on UX matters

By no means we should stop applauding technological advancements that offer tremendous opportunities to change our lives for the better. But it’s undeniable that shifts in the ways we go about our lives and carry out certain tasks can prove difficult for some user groups.